overview

Product Manager

 

Position Summary

The Product Manager will be responsible for ongoing commercialization efforts for the current generation CorPath GRX System. The Product Manager will interface directly with customers, field personnel, and the internal R&D team to identify opportunities to improve the current product for interventional procedures while providing support and developing tools to educate the clinical community on the value of robotics. This individual will be responsible for downstream marketing activities and sustaining projects and will also partner with Upstream Marketing to support development efforts for next generation technology that will expand capabilities in interventional procedures.

Primary Responsibilities

  • Contribute to strategic planning efforts, manage major work streams, and execute on tactical activities that support the launch of new product features and the entrance into new global markets
  • Gain a deep understanding of customer needs, identify product gaps, and roll out new CorPath GRX features and updates
  • Lead the launch of new product features including hardware and software updates; partner with R&D on scope and development and manage project timelines and activities for commercialization
  • Scope and prioritize downstream marketing activities based on business needs, budget, and customer impact
  • Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed
  • Work closely with customers and field personnel to solicit feedback on CorPath GRX and translate key learnings into development opportunities for current and next generation technology
  • Partner with Clinical, Regulatory and Med Affairs on the development of a clinical strategy to support desired marketing claims, segmentation, and messaging
  • Identify new ways to educate and engage prospective customers through various channels including industry conferences, digital marketing, and educational events and execute on tactical initiatives

Desired Skills and Experience

  • Bachelors in Marketing, Business, Communications or other related field, MBA a plus but not required
  • 5-8 years’ in Marketing or Product Management, medical device and interventional experience preferred
  • Experience working with cross-functional teams including but not limited to Sales, R&D, Clinical, and Quality
  • Experience interacting with and gaining input from customers and influencers
  • Ability to work both independently and as part of a team
  • Strong interpersonal and analytical skills
  • Excellent communication (verbal & written) and presentation skills
  • Ability to prioritize and handle multiple tasks and projects concurrently
  • Expert knowledge of Microsoft Office Suite including PowerPoint, Word, and Excel
  • Ability to travel 20-30% of the time
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